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How Shahrp helped:
DAWN is an organisation that helps Asian women fulfil their entrepreneurial
dreams and aspirations, through its network, programmes and events.
DAWN secured sponsorship from Creative London and the British Library
and hosted its Entrepreneurship Programme. Shahrp’s help was
enlisted to promote this. Following the success of Shahrp’s
PR activities, DAWN asked Shahrp to help promote DAWN Creative,
a panel discussion and networking event, which was a culmination
to the Entrepreneurship Programme. |
Results:
Shahrp’s role involved drafting, distributing and following
up a press release on the Entrepreneurship Programme. Interviews
were conducted with a variety of media titles and press coverage
was secured in, amongst others, London’s Evening Standard,
Asian Times, Asian Voice, Asian Post, Asian Leader, Eastern Eye
and a number of online media outlets. The programme was fully booked
with 15 women participating. The PR activity for the DAWN Creative
event resulted in further press coverage in the Evening Standard,
the main Asian press, Business Link’s website and an interview
broadcast on Sunrise Radio. The event was oversubscribed.
What
our client said:
“Even before we signed a contract, we began to see Shahrp’s
focus on excellence and attention to detail. Nita Shah is always
on the ball, easy to reach and prompt and efficient in responding
to our requirements. Shahrp’s media reach is extensive for
a firm of its size and all communications handled by the consultancy
with DAWN and on behalf of our partners were managed very professionally.
In all, Shahrp’s services exceeded our expectations on all
accounts.”
Co-founder, DAWN
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